In November 2025, Digital Product Passports (DPPs) moved from policy drafts to enforceable reality. The EU’s push for DPPs is no longer a future vision; multiple signals show they are shifting from concept to obligation. 

British exporters have already been warned that failure to comply could cost millions in lost revenue. If you manufacture, distribute or hire out equipment, this isn’t a distant policy: enforcement is under way. 

What’s New – Key Developments

Toys set the precedent – The revised Toy Safety Regulation adopted on 25 Nov 2025 requires every toy sold in the EU to carry a QR‑linked DPP with verified safety data. Toys without passports will be removed from the market.

Consultations point to horizontal passports – Commission consultations launched on 12 Nov 2025 propose replacing CE declarations with DPPs and strengthening market surveillance. This signals that DPPs could soon become a universal requirement across product categories.

Pilots prove item‑level tracking is feasible – CIRPASS‑2’s November guidance shows that serialising products (assigning each item a unique identifier) is technically viable and adds only around $3–$5 per 1000 labels (roughly £2.40–£4.00). That incremental printing cost demonstrates that DPPs are affordable at scale. Real‑world passports in sectors like batteries and lifting equipment already operate effectively.

Industry Pilots & Innovations

Beyond toys and policy drafts, innovators are building DPP‑ready systems: 

• A 28‑partner consortium led by Fraunhofer is designing a passport architecture for circular electric vehicles.

• Consumer‑goods start‑ups are using blockchain to track materials from ingredients to sale.

• Travel‑equipment brands are onboarding suppliers to pilot passports.

• Simplified compliance kits now pre‑encode QR or NFC tags to make DPP issuance accessible for SMEs.

These developments show that practical solutions are available, but they also highlight the need to choose sector‑appropriate partners rather than one‑size‑fits‑all offerings. 

A robust DPP platform should be compliance‑ready, capture a complete lifecycle record of each product from registration to recycling, provide effortless access to manuals and warranty information, and build trust through transparent sustainability data.

Choosing the Right Partner

Selecting a DPP partner is about more than compliance; it’s about enhancing product value and customer trust. 

Look for a solution that:

• Understands your industry, product classes and value chain - this is one of the reasons why many DPP providers specialise in industries, as their needs and value chain are unique and no one wants to be a compliance only solution. For example, a DPP provider for textiles and fashion, may focus more on instant resale, whilst electronics and electricals DPP providers focus on warranty, tracking capabilities and repairs.
  
  

• Delivers secure, scannable digital identities via QR or NFC codes that follow each item throughout its life.
  
  

• Provides a complete lifecycle record of registration, ownership, servicing, repairs and recycling.
  
  

• Offers effortless access to manuals, warranty information and service history with a single scan.
  
  

• Streamlines compliance and reporting, reduces warranty fraud and unlocks new aftersales opportunities.
  
  

• Enhances ownership experience, providing care and repair information, verified history to boost resale value and secure ownership transfer.

Why TAZAAR

TAZAAR’s AssetID platform illustrates what a modern, DPP-ready solution should deliver.

AssetID: Gives each product a unique, app-free digital identity that’s compliance-ready from day one. It records the full lifecycle (registration, ownership, servicing, repairs and recycling) and provides instant access to manuals, warranties and service history with a single scan. For manufacturers, this means streamlined reporting, reduced warranty fraud and new aftersales opportunities. For product owners, it means clearer care guidance, higher resale value and fast, secure ownership transfer.

AssetID connects manufacturers, owners and service providers through one transparent system trusted across the value chain to protect products, support compliance and unlock new value.

Conclusion

This month’s regulatory updates show that DPP adoption is no longer optional for manufacturers. 

For SMEs in particular, the challenge is finding solutions that are both affordable and capable of scaling as requirements expand through 2026.

TAZAAR’s focus is on supporting SME manufacturers with practical, scalable tools like AssetID, designed to make compliance achievable without heavy infrastructure or complex integration.

TAZAAR is opening DPP pilots for January, and complimentary product set-up is available for companies joining before 31st December 2025.

If you’d like to explore whether a pilot is right for your organisation, contact the team at sales@tazaar.io